Transforming How Organizations Think About Lasting Change

Alex McBrairty helps teams and audiences build the mindset, habits, and self-awareness to perform at their best — on stage, at work, and in life.

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Featured In & Trusted By

Forbes USA Today Men's Journal U of Michigan Runner's World Women's Health Fox 2 News

Meet Alex

Alex McBrairty

Keynote Speaker · Mindset Coach · Behavioral Change Expert

Alex McBrairty knows what it takes to transform from the inside out — because he's lived it. After a childhood struggling with obesity, Alex lost over 75 pounds and went on to compete in fitness competitions, earn a degree in Psychology, and build a nationally recognized coaching practice.

Today he's a sought-after speaker who brings a rare blend of behavioral science, personal vulnerability, and practical strategy to every stage. His talks don't just inspire — they equip audiences with frameworks they can use the moment they leave the room.

Alex has delivered keynotes and workshops for corporate teams, fitness conferences, and dance organizations nationwide. He's been featured in Forbes, USA Today, Women's Health, and Muscle & Fitness. In 2016, he received the Community Leadership Award from the President's Council on Fitness, Sports & Nutrition.

B.A. Psychology NASM Certified Presidential Council Award Behavior Change Specialist Published Author

Signature Talks

Talks That Transform
How People Think

Each talk is a blend of psychology, personal story, and actionable strategy. Available as keynotes (45–60 min), workshops (90 min–half day), or multi-day seminar series.

Signature Keynote

The Internal Eye Exam

Radical Self-Honesty as the Foundation for Lasting Change

We all carry invisible stories about who we are and what we're capable of — and most of them go unexamined. The Internal Eye Exam is a framework for radical self-honesty: learning to see yourself clearly, without judgment, so you can finally close the gap between who you are and who you want to become. Blending behavioral psychology with raw personal storytelling, this talk gives audiences a practical lens they'll use long after the event ends.

A repeatable framework for honest self-assessment that builds confidence instead of shame
How to identify the hidden beliefs quietly sabotaging your goals
Why self-awareness — not motivation — is the real driver of lasting change

Best for: Corporate events · Leadership retreats · Wellness conferences · Team offsites · Dance conventions

Signature Keynote · Based on the Forthcoming Book

The Friendship Formula

The Art & Science of Building Meaningful Connections as an Adult

Most of us never learned how to make friends — we just got lucky as kids. Proximity and free time did the work for us. But as adults, careers and responsibilities slowly drain our social lives until one day we realize we're lonely and don't know how to fix it. Based on Alex's forthcoming book and his own experience rebuilding a social life from zero after moving across the country, this talk introduces a three-stage framework rooted in social psychology: Familiarity (how proximity and repeated exposure spark connection), Likability (why shared values matter more than charisma), and Vulnerability (the act of letting people in that transforms acquaintances into real friends).

Why adult friendship is so hard — and why it's not your fault
The three psychological stages that turn strangers into close friends
How to become magnetic in social environments to make more friends

Best for: Corporate culture events · HR & People conferences · Universities · Community organizations · Employee wellness programs · Leadership retreats

Custom Talks & Workshops

Alex also develops custom keynotes and interactive workshops tailored to your audience. Past topics include:

Peak Performance Mindset for Athletes & Dancers

Social Sabotage — Why Your Circle Resists Your Growth

The Psychology of Sustainable Weight Loss

Building Client Relationships That Drive Referrals

Navigating Change Without Burning Out

Employee Wellness Beyond the Gym

Discuss a Custom Topic →

See Alex in Action